Joe Delucci’s produce exceptional Italian Gelato. We were asked to design the packaging of a new range of tubs which would be retailed initially through independents, and then into larger multiples. The core USP is based on fine Italian ingredients and the complimentary way it interacts with your palette. The focus that the product is a ‘masterpiece’ was born, and then housed within the brand architecture, showcasing a fun mid tier product, that would offer a taste difference to the current mainstream competition!
Joe Delucci Gelato
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